The Chutzpah Award to JPMorgan Chase

I just noticed a 3/4 page add in Tuesday’s Wall Street Journal. I thought I would publish the entire copy.

Here it is:

The Way Forward

JPMorgan Chase & C

Small Business Lending Makes A Big Difference

At JPMorgan Chase, we know small business lending can make a big difference.

It can help open an entertainment venue, Gospel Uptown in Harlem, New York – creating 50 jobs in a down economy.

It can provide Alvarez Discount Tire Shop, in Prescott Valley, Arizona, the assistance they need to remodel their building – giving their customers a better experience and increasing sales.

And it can give family-owned Carr Farms, in Ohio, resources to protect their farmland from surrounding development.

Small businesses are important to their owners, employees, and communities across the nation, and at JPMorgan Chase, we know their success benefits us all. That’s why we’re working harder than ever to provide them the credit they need. In the first two months of 2010, we have more than doubled our lending to small business, compared to this time last year, and are committed to doing even more.

This is all part of our $10 billion small business lending commitment. It’s one more way that JP Morgan Chase is making a difference.

To learn more about JPMorgan Chase and The Way Forward visit:

jpmorganchase.com.

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For those of you who are curious about where JPMorgan Chase might raise the $10 billion that it is lending to small business, you might want to read Matt Taibbi’s latest piece on the fraudulent inducement of Birmingham, Alabama, complete with bribes and a $3 million payoff by JPMorgan Chase to Goldman Sachs (we kid you not):

Looting Main Street

Perhaps what JP Morgan could do for all of us, including small business, is to obey the law.