By MasterCard
In the lead up to the World Economic Forum on East Asia 2014, MasterCard today unveiled “Road to Inclusion”, a new report that profiles the financially excluded and underserved in the Asia/Pacific, Middle East and Africa (APMEA) region, and provides insights into how to bring them into the economic mainstream.
The report, of which a first edition on Europe was launched in September 2013, looks at the financially excluded and underserved in six culturally diverse markets across APMEA – India, Indonesia, Vietnam, Philippines, Egypt, and Nigeria. It was commissioned by MasterCard to better understand what financial exclusion or underservice means to the millions of people within this group, and what has triggered their choices. This is in order to better provide services that engage this marginalized audience and help them to reap the benefits of financial inclusion.
